THE CLOTHING BRAND REVOLUTION
You don’t know me on a personal note, but if you ever saw me at a shoot on the streets or in a studio, chances are I’m wearing what the GenZ’s like to call “hoochie daddy shorts.” In Nigeria we call it “Ashawo shorts” and that’s a long story for another day. In 2020, I found my plug for urban clothing and I have never looked back. That brand is DraintUrban.
Fast-forward to 2022, my favorite brand was scaling across Africa and I had the opportunity to do a mini shoot for the brand. I was so excited and still am now that I was able to do this body of work. Even though it’s a much smaller project, I enjoyed shooting with my very good friend.
This is definitely the start of an Urban Clothing Revolution.